Services

A short, focused assessment to identify what's blocking progress across people, process, and outcomes — including where communications strategy, narrative clarity, and leadership alignment are breaking down.

Best for: partner alignment, growing pains, friction in project delivery, strategic resets.
Includes: leadership interviews, a clear scorecard, and a prioritized 90-day action plan.
Typical timeline: 2-4 weeks

Architecture firms that communicate clearly win more work. This engagement sharpens how your practice is understood beyond your team — building the design narrative, brand positioning, and verbal identity that make your firm genuinely distinctive.

Best for: clarifying differentiation, avoiding messaging drift, avoiding the "we do everything" syndrome, and establishing a clear, authentic identity.
Includes: messaging your architectural process effectively, establishing the backbone of your firm's story, developing a project story template, and initiating talking points.
Typical timeline: 2-4 weeks

Winning competitive RFPs and design competitions requires more than technical qualifications — it requires a design communications strategy that gives evaluators a reason to believe. This engagement builds the narrative structure and internal choreography that help teams perform as one.

Best for: competitive RFPs, design competitions, shortlist interviews, strategic pursuits.
Includes: pursuit strategy, narrative structure, interview preparation, and leadership role clarity.
Typical timeline: 2–4 weeks (depending on schedule)

Hands-on training for partners and emerging leaders: clearer communication, stronger decision-making, and more consistent leadership behaviours across the firm.

Best for: studio-wide alignment, leadership development, practice reinvention.
Formats: half-day intensives or two-session workshops.
Outcome: language, habits, and tools your team can actually use.

For firms in growth or reinvention who need follow-through. Ian temporarily joins your leadership team to align partners and key staff, strengthen pursuits, tighten architecture firm communications, build stakeholder engagement capacity, and turn strategy into repeatable decisions.

Best for: firms in a season of growth, transition, or reinvention where the challenge is follow-through. You have talent and opportunity, but the practice needs clearer decisions, a shared narrative, and a rhythm that keeps the studio aligned while the work accelerates.
Includes: sustained implementation plan, translating strategy into consistent decisions, tighter communication methodology, stronger pursuit discipline, evolving firm-wide leadership habits.
Typical timeline: minimum 90-day retainer

For firms that need to broadcast their identity through AEC research, publications, advocacy campaigns, exhibitions, or policy statements. Ian brings rare experience navigating the intersection of architecture, media, and public policy — including relationships with government, built environment journalists, and the broader professional community

Best for: firms that need assistance curating, publishing, and advocating for their work and ideas in the public sphere.
Includes: guidance on initiating, curating, and implementing projects across editorial, advocacy, and public engagement formats.